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Louisiana Healthcare

"We Listen"

Brief Overview: Louisiana Healthcare wanted to highlight their doctor's impeccable care and attention, with the aim of changing the conversation around what a healthcare experience can look like.

Concept & Approach: Working with creative agency, Revive Health, we developed the ‘We Listen, We Heal’ campaign, we showed compassionate and empathetic doctor/patient interactions. For the hero asset, this was a beautiful scripted multi-story narrative, supported by real stories from Louisiana hospitals.

Key Project Details
Services
Audience
25+ Catholic Adults in Louisiana + Surrounding States
Markets
South East USA, Focus: Louisiana
KPI
Brand sentiment, Awareness
Platforms
Broadcast, Website + Paid, Owned Social
Deliverables
1 x :60 film 4 x :15 social trailers
Producer
Greg Milneck
Director
Michael Sugrue
Results